Marketing automation has become a valuable and necessary tool for the academic sector.
Go4Clients and its robust automation features will allow you to draw significant benefits while providing people with the attention they deserve.
With an automated marketing strategy, you will be able to keep track of the students and alumni of the institution while simultaneously being able to inform potential students in a personalized manner, generating a differential and increasing conversions.
Not only will the communications be optimized, but also the actions, which will be constantly monitored. This will enable you to obtain an analysis of the results in real-time. In this manner, it will be easier for your team to identify the most effective actions to design the necessary strategies to obtain better results.
Sending automated e-mails to present the courses, the campus, and the extracurricular activities, including pictures and detailed information for those potentially interested students, reinforce your value proposition and help them picture the meaning of attending your institution.
When you need to distribute information and make announcements, you will be able to deliver e-mails to all the institution students, ensuring the distribution on time and correctly.
When you need to communicate highly relevant data, you will be able to coordinate the distribution of e-mails + SMS to make sure that the students receive the announcement in question.
Nowadays, 65% of the graduates decide to keep studying and growing within their chosen field.
Sending informational e-mails to remind the alumni benefits of the institution, offering promotions, courses, forums, and announcements for alumni local meetings will enable you to maintain and develop the alumni network while providing them with an incentive to keep choosing you. Hoy día, el 65% de los graduados optan por seguir estudiando y formándose en el camino elegido.
Starting college can be overwhelming.
By sending a simple and educational welcome e-mail with the academic calendar, the map of the institution, and essential, precise information will make the first days easier and more pleasant for the incoming students. This will cause a valuable difference for your institution.
Sending e-mails with the bill attached, anticipating the payment due date, the quota amount, and available payment methods.
On the payment due date, you will send an SMS with the link to make the payment, optimizing time.
Thanks to the configuration of Landing Pages, you will capture information about the current and potential students with personalized forms. Afterward, you will have the ability to keep track based on their specific interests.
The platform's analysis of metrics and results will denote which offers and campaigns drive the best results.
The correct use and reading of the reports will allow you to discover new strategies and ways to grow.
With Go4Clients, you can get started right away in a fast and inexpensive way
Different academic institutions have already chosen Go4Clients to optimize
their interaction with their students and increase their conversions.